Afriland 2.0: Driving growth through Strategic Diversification, Manpower Optimisation & Excellent Service Quality
Dear Partner,
Welcome to 2022.
Happy New year and warm greetings!
We reflect on 2021 with gratitude and look forward to 2022 with a sense of excitement and renewed optimism.
The past few years have presented a fair share of challenges as the world rebounds from the effects of the COVID 19 virus and its variants. Despite strong headwinds, we were able to record significant milestones. The Heirs Towers’ stands tall and resplendent on Ajose Adeogun, Victoria Island, and the Owena Residences, Ikoyi represents a further demonstration of our craftsmanship as master builders.
As Real State Consultants to one of the largest banks in Africa and a host of other world-class organizations, we continue to work diligently to ensure quality service delivery to all our clients who depend on us to deliver on their real estate related plans.
The world around us is recovering rapidly from the impact of the COVID pandemic. The International Monetary Fund (IMF) has predicted Nigeria’s economic growth at 2.7 percent in the year 2022, hinging its projection on recovery in non-oil sectors and higher oil prices.
2022, is a pre-election year. Key Economic activities to watch out for include, electioneering, possible removal of subsidies, floatation of the Naira as well as maximization of the E-Naira. As an innovative organization, we are revamping our strategies through portfolio diversification, manpower optimization, and service quality to stay ahead of the curve.
1. Portfolio Diversification
This year, we have a diverse range of products coming on stream, targeted at different classes of the consumer market. We have launched The Afriland Mall in Port Harcourt, Rivers State, and are looking to equally roll out residential projects in Ikeja and Ikoyi targeted at different socio-economical classes. We are also excited about the impending roll-out of our first residential estate in Karmo, Abuja.
If anything, the outbreak of the covid-19 pandemic ingrained the need to keep business flexible and agile, and the importance of creating multiple revenue channels. We are prepared for the future of Real Estate.
2. Manpower Optimisation
An integral part of our strategies as we enter this phase of our growth is significantly upscaling the intellectual resource within our ranks from top to bottom. Consequently, we have strengthened our board with top-class captains of industries and professionals whose expertise will move us to the next level and beyond it.We welcome as non-executive directors on our Governing Board, Mr Obong Idiong and Mr Olubunmi Akinremi.
Mr Idiong is a legal luminary and consummate professional with over 19 years of post-call legal working experience in corporate and commercial legal practice, banking, and financial advisory services. As a tech-driven innovator, he will bring to bear a progressive mindset to help expand our offerings and business solutions across our businesses.
Mr Akinremi is an experienced financial guru with over 25 years of top-level experience in investment banking and financial management. His leadership and experience of working in international markets, deep understanding of corporate finance, and public sector experience in Nigeria will be of great value in ensuring that we consolidate our position as one of the leading real estate companies in Nigeria.
We have equally strengthened our executive management team with the appointment of two directors, Mr Olukayode Odebiyi and Ms Olatokunbo Lawal.Mr Odebiyi who resumes as Director, Property Development has amassed over 20 years of work experience; spanning, Finance & Treasury Management, Business Development, Real Estate & Portfolio Management, and Strategy Development. He joins us from Total E&P SMCS Limited where he functioned as the Head, Real Estate Portfolio.
Ms Olatokunbo Lawal who resumes as the Director, Property & Facilities Management has over 25 years of work experience; spanning, Facilities Management, Financial Services, Telecommunications, and Management Consulting. She joins us from Willco (Facilities, Property & Power Management) a company she founded and functioned as CEO. She was responsible for providing strategic direction and leading business expansion for the organization.
We welcome these quality additions to the Afriland Family and look forward to a period of phenomenal growth for our Company.
3. Excellent Delivery and Quality Service
It starts and ends with the customer. We are driven by excellent service delivery as a reflection of our sincere commitment to our customers and will continue to hold dear to mind our Tagline “Execution Perfected. Excellence Delivered” along with our Core Values: The 3Es – Enterprise; Excellence; Execution.
Distinguished stakeholder, 2022 begins a new phase for Afriland and we look forward with excitement and optimism for what the year holds as it unfolds. Achieving profitability in this VUCA business clime and making an impact on our environment will not be possible without your support. We urge you to continue in your unwavering support and we will repay that faith by creating an organization that will outlive all of us and one that you will continue to be proud of.
On behalf of the Board, Management, and Staff of Afriland Properties Plc, I wish you a prosperous 2022 brimming with good health, new opportunities, and phenomenal growth.
Continue to stay safe.
Many Thanks.
Uzo Oshogwe.